Uniqlo: AIRism

This is a commercial ad of Uniqlo. This commercial was released in February 2017 in United Kingdom. Under the title of “Uniqlo: AIRism”.

Uniqlo AIRism, breathable innerwear to keep you cool and comfortable.

It was done by Droga5, London advertising agency. And, the commercial by Production Company is Somesuch, London and is directed by Autumn de Wilde.

Lyrics:
When we heat up our bodies cool themselves.
Sweat evaporates and the heat goes with it.
Our bodies are made to breathe, so shouldn’t our clothes breathe with us?
AIRism, breathable innerwear to keep you cool and comfortable.
Uniqlo
Because of life. we made lifewear.

The commercial song is “Evaporate” by William Doyle. However, this song was produced specifically for the commercial and unfortunately, it is not available to purchase or download on any music sites.

Thus, I am not able to get any information about this song. However, if you have any information about this song by any chance, please leave your comment.

Uniqlo: AIRism
Client: Uniqlo
Advertising Agency: Droga5, London
CCO: David Kolbusz
ECD: Steven Howell, Rick Dodds
Creative Director: Devon Hong
Copywriter: Ulrika Karlberg
Group Account Director: Rebecca Lewis
Account Director: Michelle Villarreal
Account Director: Alex Dousie
Senior Strategy Director: James Broomfield
Agency Producer: Chris Watling
Production Company: Somesuch, London
Director: Autumn de Wilde
Producer: James Waters
DoP: Chris Blauvelt
Editor: Dan Sherwen/ Final Cut
Post Production/ VFX: MPC
VFX Producer: Sophie Hogg
Grade: MPC
Colourists: Houmam Abdallah, Richard Fearon
Sound Design: Will Cohen/ String and Tins
English VO Artist: Tuppence Middleton
Choreographer: Ryan Heffington
Stylist: Nancy Steiner
Music: Evaporate by William Doyle

Leave a Reply