State Farm: Remodel

This is a commercial ad of State Farm. This commercial was released in June 2017 in United States. Under the title of “State Farm: Remodel”.

While other insurance companies just see a house, we see a home you’ve worked really hard for, so why not give it the protection it deserves.

It was done by DDB, Chicago advertising agency. And, the commercial by Production Company is Biscuit Filmworks and is directed by Noam Muro.

Lyrics:
♬I love you a bushel and a peck
A bushel and a peck and a hug around the neck
A hug around the neck and a barrel and a heap
A barrel and a heap and I’m talkin’ in my sleep

About you, about you
‘Cause I love you a bushel and a peck
You bet your purdy neck I do
A doodle oodle oh
A doodle oodle oodle oh doo…♬

While other insurance companies just see a house, we see the home you’ve worked really hord for.
So why not give it the protction it deserves?

Here to help life go right.
State Farm

The commercial song is “A Bushel and a Peck” by Doris Day . For those of you who like this song “A Bushel and a Peck”, you can download it from Amazon or iTunes.

State Farm: Backstory – Remodel
Client: State Farm
Geo: United States
Advertising Agency: DDB, Chicago
Ari Weiss: Chief Creative Officer, DDB North America
John Maxham: Chief Creative Officer, DDB Chicago
Mel Routhier: Group Creative Director
Rua Perston: Creative Director
Matt Cramp: Creative Director
Diane Jackson: Chief Production Officer
Scott Kemper: Executive Producer
Amy Turner: Senior Producer
Zoe Grubbe: Production Manager
Linda Bres: Music Production Manager
Ben Gladstone: Group Business Director
Veronica Zamiar: Account Director
Oliver Glenn: Account Supervisor
Katie Murphy: Account Executive
Jack Perone: Chief Strategy Officer
Neil Kumar: Strategy Director
Production Company:
 Biscuit Filmworks
Director: Noam Muro
Partner/Managing Director: Shawn Lacy
Executive Producer: Rick Jurjoura
Producer: Charleotte Woodhead
Head of Production: Mercedes Allen-Sarria/Rachel Glaub
Director of Photography: Jo Willems
Production Designer: Bruse McClosky
Actress: Melina Paez
Music: A Bushel and a Peck by Doris Day

3 Comments

  1. Paul C July 30, 2017
  2. Dennis August 17, 2017
  3. jd harris August 21, 2017

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