NHS Give Blood: Represent

This is a commercial ad of NHS Give Blood. This commercial was released in October 2016 in United Kingdom. Under the title of “NHS Give Blood: Represent”.

People of black and Asian heritage are beginning to be represented in all walks of society, from the arts, sport through to politics. However one key place they aren’t representing themselves is in blood donation sessions.

To inspire the next generation of donors we have created a special film. Featuring a fantastic performance from Lady Leshurr and support from a range of ambassadors from the black and Asian community, the film asks people to step up and Represent.

Currently just 3% of black or Asian people donate blood. It’s time this changed.

It was done by MullenLowe, London advertising agency. And the commercial by Production Company is Iconoclast and is directed by Rohan Blair-Mangat.

Lyrics:
The worid’s full of talented people the passion is sum is less than others that balance in equal you could be tour wrapper and be cool you could be your single been abandoned for kids in preschool when you decide to be a paler and fly private box in the ring and you fight to get eyes and librarians to get enlightenment i’m sailing once heavy work at the smile on a child’s priceless has no limit you could be participating in a vivid image nail technician trains for the critics bartender and nightclub for experiments begin profession you could be that to make you happy you could be going back before the season is something that we found the streets we are the voice of the roof so you shll be squeezed the ones making policy we could strike in ways that keeping front and make another day with russia is it sure We all gotta take some time to make it right you gotta take some time your blood save.

The commercial song is “Represent” by Lady Leshurr. However, this song was produced specifically for the commercial and unfortunately, it is not available to purchase or download on any music sites.

Thus, I am not able to get any information about this song. However, if you have any information about this song by any chance, please leave your comment.

NHS Give Blood: Represent
Client: NHS Give Blood
Advertising Agency: MullenLowe, London
Production Company: Iconoclast
Director: Rohan Blair-Mangat
Producer: Tom Knight
Executive Producer: Anna Smith
Director of Photographer: Benjamin Thomas
Editor: Ellie Johnson @ Speade
Colorist: George K @ MPC
Actress: Lady Leshurr (English rapper, singer)
Music: Represent by Lady Leshurr

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