NFL: Handoff Across America

This is a commercial ad of National Football League (NFL). This commercial was released in August 2017 in United States. Under the title of “NFL: Handoff Across America”.

There’s no such thing as offseason. And when you take the Handoff, you get to show the world how you keep your game on point year-round. This summer, we gave the Handoff to anyone from mascots to high schoolers to pros. Who’s taking the Handoff next? #LetsPlayFootball

It was done by Translation, New York advertising agency. And, the commercial by Production Company is Bullitt and is directed by Tim K.

Lyrics:
1, 2, 3, 4 some crazy-ass kids come and knock up on your door so
Let em in, let em in, let em in hey

I feel like a million bucks
But my money don’t really feel like I do
And from the ground I built my own damn buzz
People was amazed I was still in high school
But now I’m out, and money what I’m ’bout…

1, 2, 3, 4 some crazy-ass kids come and knock up on your door so
Let em in, let em in, let em in hey…

The commercial song is “Knock Knock” by Mac Miller. For those of you who like this song “Knock Knock”, you can download it from Amazon or iTunes.

In addition, the official Youtube channel of TreeJTV provides the official music video of this song “Knock Knock”.

NFL: Handoff Across America
Client: National Football League (NFL)
Geo: United States
Advertising Agency: Translation, New York
Chief Executive Officer: Steve Stouts
President: Patrick Lafferty
Chief Creative Officer: John Norman
Chief Strategy Officer: John Greene
Group Creative Director: Lance Ferguson & Eric Steele
Copywriter: Colin Frawley
Art Director: Dylan Simel
Jr. Art Director: Bo Han
Brand Strategy Director: Geoff McHenry
Jr. Strategist: Rex Nwerem
Sr. Social Strategist: Renee Miller
Context Strategist: Jazo Moises
Director of Broadcast Production: Miriam Franklin
Executive Producer: Carole McCarty
Associate Producer: Maxine Reyer
Business Affairs Manager: Thalia Tsouros & Grant Thompson
Group Account Director: Jimmy Euwer
Account Director: Austin Scherer
Account Supervisor: Brandon Ghio
Account Executive: Jordan Meiselas
Senior Project Manager: Matt DeSimone
Production Company: Bullitt
Director: Tim K.
Director of Production: Tim Hudson
Asst. Director: Bardy Sloan
EP: Luke Ricci
Producer: Jon Dawes
Editorial Company: Cut + Run
Editor: Joel Miller
Assistant Editor: Shannon Strong / Katie Pehowski
Executive Producer: Lauren Hertzberg
Producer: Eytan Gutman
Color Correct: Company 3
Colorist: Jamie O’Bradovich
Conform/Online Facility: Jogger
Online Editor: Joseph Grosso
Audio Post: Heard City
Mixers: Eric Warzecha and Jeremy Siegel
Music: Knock Knock by Mac Miller

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