This is a commercial ad of Michelob ULTRA. This commercial was released in February 2017 in United States. Under the title of “Michelob ULTRA: Our bar”.
2017 Michelob ULTRA Super Bowl Commercial: This is our bar. A place where fitness communities meet, hang out, and share good times over a post workout Michelob ULTRA. A place where everybody knows your name and they’re always glad you came. Michelob ULTRA is brewed for this lifestyle with fewer carbs, fewer calories and all the taste.
It was done by FCB, Chicago advertising agency. And, the commercial by Production Company is Radical Media and is directed by Derek Cianfrance.
♬Making your way in the world today takes everything you’ve got
Taking a break from all your worries sure would help a lot
Wouldn’t you like to get away?
Sometimes you want to go where everybody knows your name
And they’re always glad you came
You wanna be where you can see,
our troubles are all the same
You wanna be where everybody knows your name.
You wanna go where people know,
people are all the same,
You wanna go where everybody knows
Brewed for those who go the extra mile
Michelob ULTRA: Our bar (Super Bowl 2017)
Client: Michelob ULTRA
Geo: United States
Released: February 2017
Advertising Agency: FCB, Chicago
Chief Creative Officer: Liz Taylor
Creative Directors: Josh Hurley, Andy Kohman
Senior Producer: Chris Wickman
Director of Music: Stump Mahoney
Manager of Business Affairs: Kelly Lenthe
Group Management Director: Melanie Hellenga
Management Director: Kiska Howell
Account Supervisor: Julie Crimmins
Strategic Planning Director: Tom Hehir
Production Company: Radical Media
Director: Derek Cianfrance
Executive Producer: Gregg Carlesimo, Frank Scherma
Producer: Barbara Benson
Editorial: Exile Editorial
Editor: Kirk Baxter
Assistant Editor: Zaldy Lopez
Executive Producer: Carol Lynn Weaver
Head of Production: Jennifer Locke
Producer: Remy Foxx
Audio: Another Country
Music: Where Everybody Knows Your Name by Gary Portnoy