Lacoste: Timeless

This is a commercial ad of Lacoste. This commercial was released in May 2017 in France. Under the title of “Lacoste: Timeless”.

A story of an epic journey and love at first sight.

The hero embarks on a turbulent quest throughout the decades: the style evolves, but the polo maintains its inalterable elegance. Life is a beautiful sport, since 1933.

It was done by BETC, Paris advertising agency. And, the commercial by Production Company is Wanda Paris and is directed by Seb Edwards.

The commercial song is “November” by Max Richter. For those of you who like this song “November”, you can download it from Amazon or iTunes.

Meanwhile, on SoundCloud, you can listen to the entire song without even buying anything, and you can temporarily download it for free.

Also, there is Behind the Scenes that contains fun behind stories recorded while producing the commercial ad of Lacoste. more

Lacoste: Timeless
Client: Lacoste
Geo: France
Advertising Agency: BETC, Paris
Production Company: Wanda Paris
Director: Seb Edwards
Comédienne: Dorcas Coppin / DorcasC @ Digitalartists
Comédien: Damien Chapelle
Director of photography: Hoyte Van Hoytema
Plates DoP: Boris Abaza
Superviseur VFX: Stéphane Allender
Producteur VFX: Christophe Huchet, Xavier Questel
Lead CG (Paris): Vincent Coni
Equipe 3D: Adam Tinning, André Monteiro, Jonathan Carrier, Olivier Lukaszczyk
Flame: Stéphane Allender, Angus Wilson
Coordination VFX: Nicolas Huguet
Datalab: Chloé Charrier, Nicolas Daniel, Pauline Royo, Jonathan Cayssials
Actors: Dorcas Coppin, Damien Chapelle
Music: November by Max Richter

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