Lacoste: L.12.12 French Panache, the new fragrance duo

This is a commercial ad of Lacoste. This commercial was released in April 2019 in France. Under the title of “Lacoste: L.12.12 French Panache, the new fragrance duo”.

Play with panache and discover the new Eau de Toilette L.12.12 French Panache For Her and For Him.

It was done by BETC Etoile Rouge, Pantin advertising agency. And, the commercial by Production Company is Frenzy Paris and is directed by Axel Morin.

Lyrics:
♬Nanananana, nanananana
Say it, say it, say it, say it, say it, say it, say it twice
Lacoste L.12.12 French Panache
Don’t you ever let it go it’s over
‘Cause you know I’ve been called worse by better
You bipolar rollercoaster
Say it, say it twice, say it, say it, say it twice

I don’t even like boys, don’t you understand?
You‘re just not my type, don’t you understand?♬

French Panache, the new fragrances for him and for her by Lacoste

French Panache
The new l.12.12 fragrances for him and for her
Lacoste

The commercial song is “Like Boys” by Hyphen Hyphen. For those of you who like this song “Like Boys”, you can download it from Amazon or iTunes.

In addition, the official Youtube channel of Hyphen Hyphen provides the official music video of this song “Like Boys”.

Lacoste: L.12.12 French Panache, the new fragrance duo
Client: Lacoste
Geo: France
Released: April 2019
Advertising Agency: BETC Etoile Rouge, Pantin
Copywriter: Alexander Choat
Production Company: Frenzy Paris
Director: Axel Morin
Director of Photography: André Chemetoff
Producer: Capucine Charbonnier
Actors: Zoe Barnard, Otto Lotz
Music: Like Boys by Hyphen Hyphen

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