Fiat 500 Anniversario: See you in the future

This is a commercial ad of Fiat 500 Anniversario. This commercial was released in July 2017 in United States. Under the title of “Fiat 500 Anniversario: See you in the future”. It was done by Leo Burnett, Milan advertising agency.

While the world keeps moving forward always faster, design, style and love prove to be timeless. To celebrate the 60TH anniversary of the 500, FIAT takes you for a spin…

And like a record from a distant decade, the magical journey takes us full circle. Here’s to 60 years of an ageless icon that embodies this emotion: the New Fiat 500 Anniversario.

Lyrics:
Come Prima, Come Prima, I’m in love.
Come Prima, Come Prima, I found love.
From the moment I saw you, I was enraptured.
Every moment after that, I live in the clouds.
Come Prima, Come Prima, I can thrill.
Come Prima, I love you and always will.
You’re the first one, yes, the first one.
You’re my one and only one.
Come Prima, Come Prima, I’m in love.

For the first time, for the first time, I’m in love.
For the first time, for the first time, I found happiness.
From the moment I saw you, I was enraptured.
Every moment after that, I live in the clouds.
For the first time, yes, the first time, I can thrill.
For the first time, I love you and always will.
You’re the first one, yes, the first one.
You’re my one and only one.
For the first time, for the first time, I’m in love.

The commercial song is “Come Prima” by Mario Lanza. For those of you who like this song “Come Prima”, you can download it from Amazon or iTunes.

Fiat 500 Anniversario: See you in the future
Client: Fiat
Geo: Italy
Advertising Agency: Leo Burnett, Milan
Music: Come Prima by Mario Lanza

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