Weight Watchers: If you’re happy

This is a commercial ad of Weight Watchers. This commercial was released in November 2014 in United States. Under the title of “Weight Watchers: If you’re happy”.

The world is trying to tell us that losing weight is easy and we know it’s not. It’s is a lifelong journey that has little to do with our bodies and everything to do with our brains because our relationship with food is complicated and life gets in the way.

It was done by Wieden+Kennedy, Portland advertising agency. And the commercial by Production Company is Epoch Films and is directed by Martin De Thurah.

Lyrics:
♬If you’re happy and you know it, eat a snack
If you’re happy and you know it, eat a snack
If you’re happy and you know it
Then your face will surely show it
If you’re happy and you know it, eat a snack

If you’re sad and you know it, eat a snack
If you’re sad and you know it, eat a snack
If you’re sad because you’re angry
Feeling down or generally bad
If you’re sad, eat a snack

If you’re bored and you know it, eat a snack
If you’re lonely and you know it, eat a snack
If you’re sleepy and you know it
If you’re guilty and you know it
If you’re stressed, eat a snack

If you’re human and you know it, then your face will surely show it
If you’re human, eat your feelings, eat a snack♬

Help With The Hard Part
weightwatchers

The commercial song is “If You’re Happy and You Know It” by Tony Babino. However, this song was produced specifically for the commercial and unfortunately, it is not available to purchase or download on any music sites.

Thus, I am not able to get any information about this song. However, if you have any information about this song by any chance, please leave your comment.

Weight Watchers: If you’re happy (Cannes Lions 2015)
Client: Weight Watchers
Advertising Agency: Wieden+Kennedy, Portland
Copywriter: Brooke Barker
Art Director: Robbie Rane
Production Company: Epoch Films
Director: Martin De Thurah
Voice Over: Jared Hunter
Actors: Goldie Hoffman (Woman in fancy purple dress), Teana-Marie Smith (Halloween Mother), Sean Quan (Baseball player in orange cap on the left), Sam Dulmage (Office guy wearing tie eating corn chips)
Music Company: tonefarmer
Arranger: Jared Hunter
Music: If You’re Happy and You Know It by Tony Babino

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