Volvo Trucks: Flying passenger

This is a commercial ad of Volvo Trucks. This commercial was released in November 2016 in Sweden. Under the title of “Volvo Trucks: Flying passenger”.

Watch a Volvo FH truck towing a paraglider in a world’s first precision stunt. How did they do it? Please comment, like and share.

This Live Test was set up to demonstrate the performance of Volvo Trucks’ unique powertrain with the I-Shift Dual Clutch gearbox. To keep the paraglider in flying, the truck had to keep up its speed even when driving on demanding roads up a mountain pass.

It was done by Forsman & Bodenfors, Stockholm advertising agency. And the commercial by Production Company is Academy and is directed by Nabil Elderkin.

Lyrics:
Live Test: Maintain speed to keep paraglider in flight.
Find out how to maintain speed and still save fuel at volvotrucks.com/performance
This test demonstrates Volvo Truks’ unique powertrain
with the D13 engine and I-shift Dual Clutch.

The commercial song is Original Music by composer Daniel Heath. This song was produced specifically for the commercial and unfortunately, it is not available to purchase or download on any music sites.

Thus, I am not able to get any information about this song. However, if you have any information about this song by any chance, please leave your comment.

Maintain speed and still save fuel – how is it possible? The answer is Volvo Trucks’ unique powertrain with the updated D13 engine and I-Shift Dual Clutch gearbox. Find out how it works! more

Volvo Trucks: Flying passenger
Client: Volvo
Advertising Agency: Forsman & Bodenfors, Stockholm
Copywriter: Björn Engström
Art Director: Sophia Lindholm, Kim Cramer, Anders Eklind
Senior Account Director: Olle Victorin
Account Manager: Anneli Kjellander
Planner: Tobias Nordström
Designer: Jerry Wass
Producers: Jens Odelbring, Peter Gaudiano
Production Company: Academy
Producer: Cathy Green
Director: Nabil Elderkin
Executive Producer: Simon Cooper
Pro Paraglider: Guillaume Galvani
Truck Driver: Louise Marriott
Filmed: Dinaric Alps, Croatia
Music Supervisor: Jenny Ring
Music: Original Music by composer Daniel Heath

Leave a Reply