U Supermarket: La Vie en Rose

This is a commercial ad of U Supermarket (Les Magasins U). This commercial was released in March 2016 in France. Under the title of “U Supermarket: La Vie en Rose.

The song “La Vie En Rose” by Edith Piaf is France’s iconic anthem of optimism.

It was done by TBWA, Paris advertising agency. And, the commercial by Production Company is Sonny London and is directed by Fredrik Bond.

Lyrics:
U
LE COMMERCE QUI PROFITE À TOUS

The commercial song is “La Vie En Rose” by Edith Piaf. For those of you who like this song “La Vie En Rose”, you can download it from Amazon or iTunes.

U Supermarket: La Vie en Rose
Client: U Supermarket (Les Magasins U)
Advertising Agency: TBWA, Paris
Production Company: Sonny London
Director: Fredrik Bond
Music: La Vie En Rose by Edith Piaf

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