Macy’s: The Wish Writer

This is a commercial ad of Macy’s. This commercial was released in November 2015 in United States. Under the title of “Macy’s: The Wish Writer”.

Just when a young girl is finding it hard to believe in the spirit of the holidays, she and her brother discover a pen with magical wish-granting powers. Watch as they spread the magic of giving and generosity throughout town — one wish at a time.

It was done by JWT, New York advertising agency. The commercial by Production Company is Smuggler and is directed by Filip Engstrom.

That is so sweet. Aww! It’s a very nice story. I think this is a very nice concept for Christmas. We shouldn’t be thinking about what we wanted but it has to be something that others would want for Christmas. If we could do that, they’d do the same thing for others, it could even be you. I had to laugh at the expression of the boy when he saw the pencil falling out of the TV. It’s really funny. How I wish I have that kind of pen so that it would be easy to make other people happy.

The commercial song is “Believe” by Dan Zank (Yessian Music). However, this song was produced specifically for the commercial and unfortunately, it is not available to purchase or download on any music sites. Thus, I am not able to get any information about this song. However, if you have any information about this song by any chance, please leave your comment.

Macy’s: The Wish Writer
Client: Macy’s
Advertising Agency: JWT, New York
Production company: Smuggler
Director: Filip Engstrom
Music: Believe by Dan Zank

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