Glad: What Are You Glad To Give?

This is a commercial ad of Glad. This commercial was released in October 2016 in Canada. Under the title of “Glad: What Are You Glad To Give?”.

At Glad, we believe that communities are built around human connections and giving back to those around you. We also believe that by sharing stories of what people are doing every day to help their communities, we can inspire others to get involved.

Fill your Glad products with your gently-loved items and schedule a free pickup by a charity of choice at GladToGive.com. While you’re there, nominate an everyday hero in your life that inspires you and help spread the word.

It was done by Critical Mass, Calgary advertising agency. And the commercial by Production Company is Big Block and is directed by Jonathan Zames.

Lyrics:
♬Do the right thing, do the right thing
Do it all the time, do it all the time
Make yourself right, never mind ’em
Don’t you know you’re not the only one suffering♬

♬Do the right thing, do the right thing
Do it all the time, do it all the time
Make yourself right, never mind ’em
Don’t you know you’re not the only one suffering♬

♬I see you up again wandering so diligent
Crossing your T’s as though it weren’t irrelevant
They say formality, this is what they really meant:
They can be the walk and we can be the pavement♬

♬Do the right thing, do the right thing
Do it all the time, do it all the time
Make yourself right, never mind them
Don’t you know you’re not the only one suffering…♬

One act of giving inspires another.
What Are You Glad To Give?

The commercial song is “Divisionary (Do The Right Thing)” by Ages And Ages. For those of you who like this song “Divisionary (Do The Right Thing)”, you can download it from Amazon or iTunes.

Meanwhile, on SoundCloud, you can listen to the entire song without even buying anything, and you can temporarily download it for free.

Glad: What Are You Glad To Give?
Client: Glad Products
Advertising Agency: Critical Mass, Calgary
Production Company: Big Block
Director: Jonathan Zames
Music: Divisionary (Do The Right Thing) by Ages And Ages

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