Gatorade: Never Lose The Love Featuring Usain Bolt

This is a commercial ad of Gatorade. This commercial was released in June 2016 in United States. Under the title of “Gatorade: Never Lose The Love”.

Inside every athlete there is a kid who fell in love with sports and never looked back. The best never lose that love. Cast your vote to fuel the love forward and help Gatorade donate to youth sports organizations at gatorade.com/loveofsports. #LoveOfSports

It was done by TBWA/Chiat/Day, Los Angeles advertising agency. And, the commercial by Production Company is Splendid & Co. and is directed by Lesley Chilcott.

Lyrics:
Fairy tales can come true
It can happen to you
If you’re young at heart.
For it’s hard, you will find,
To be narrow of mind
If you’re young at heart.
And, if you should survive
To a hundred and five,
Look at all you’ll derive
Just by being alive!
Now, here is the best part:
You have a head start
If you are amongst the very young…
At heart.

The commercial song is “Young At Heart” by Jimmy Durante. For those of you who like this song “Young At Heart”, you can download it from Amazon or iTunes.

Gatorade: Never Lose The Love
Client: Gatorade
Advertising Agency: TBWA/Chiat/Day, Los Angeles
Production Company: Splendid & Co.
Director: Lesley Chilcott
Editor: Chris Catanach
Actors: Usain Bolt, Serena Williams, Paul George, April Ross
Music: Young At Heart by Jimmy Durante

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